Ideas tested. Then shipped.

AF Creative Lab is a freelance creative studio in Kuala Lumpur. Brand, websites, social content, motion graphics and campaigns, built by someone who has run them in-house and knows what actually moves numbers.

Email us about a project
12+ years in digital marketing, brand and content across Malaysia and the region.

What we can do for you

Everything a small brand needs to look serious and get found, without hiring five different agencies. Tap a service to see what's included.

  • Brand identity +

    Logo, colour, type and the rules to keep it consistent everywhere from your Instagram grid to your signboard.

    • Logo and wordmark
    • Colour and typography system
    • Brand guidelines (PDF)
    • Social and stationery templates
  • Websites and landing pages +

    Fast, mobile-first sites that load quickly and are built to convert, whether it's a one-pager or a full corporate site.

    • Design and build
    • Domain, hosting and setup
    • Analytics and tracking
    • Basic SEO foundations
  • Social media content +

    Monthly content that fits your brand and the platform, from short-form video to carousels, with a calendar you can actually keep up with.

    • Content strategy and calendar
    • Reels, TikTok and Shorts
    • Carousels and static posts
    • Community and sentiment monitoring
  • Motion graphics and montage video +

    Animated explainers, product teasers and event montages cut for social, so your message moves instead of sitting still in the feed.

    • Animated explainers and product teasers
    • Event and launch montage videos
    • Kinetic typography and lower thirds
    • Versions sized for Reels, TikTok, YouTube and screens
  • Performance campaigns +

    Meta and Google ads planned around a real target, reported weekly in plain language so you know what your money is doing.

    • Campaign strategy and setup
    • Creative and copy variants
    • Weekly performance reports
    • Optimisation and scaling

How a project runs

Simple, in that order, and you'll always know which step we're on.

1

Talk

A 30-minute call to understand what you're selling, who to, and what "working" looks like.

2

Scope

A short proposal with deliverables, timeline and a fixed price. No surprises later.

3

Make

Design and build in rounds, with reviews at each one so you shape the work as it happens.

4

Launch

Go live, hand over the files and a plain-language guide, and stay on for the first weeks of tweaks.

Got something to launch? Let's talk.

Tell us what you're working on and roughly when you need it. We reply within one working day.

Email us about a project